Derek Johnston

Vice President of Marketing, 5G
Samsung

Marketing and sales executive with direct experience in pricing, promotions, customer segmentation, vertical marketing, positioning and channel marketing. Proven leader with broad experience across many marketing disciplines as well as deep knowledge of sales and distribution.

Specialties: Pricing, customer negotiation, sales program management, channel management, business case analysis, competitive analysis, marketing segmentation, acquisition marketing campaigns, direct marketing, loyalty programs, product management